The idea was heretical at the time, and still is: During the past few decades, growth has become virtually the sole index of national economic well-being. When an economy grows, jobs appear, investments yield high returns, and everyone is happy. When the economy stops growing, financial bloodletting and general misery ensue. Predictably, a book saying that growth cannot and will not continue beyond a certain point proved profoundly upsetting in some quarters, and soon Limits to Growth was pilloried in a public relations campaign organized by pro-growth business interests. In reality, this purported “debunking” merely amounted to taking a few numbers in the book completely out of context, citing them as “predictions” (which they explicitly were not), and then claiming that these predictions had failed. The ruse was quickly exposed, but rebuttals often don't gain nearly as much publicity as accusations, and so today millions of people mistakenly believe that the book was long ago discredited. In fact, the original Limits to Growth scenarios have held up quite well, so much so that even the thoroughly pro-business Wall Street Journal printed a lengthy front-page reflection on that fact in March 2008