Most residents not Emiratis − Home to c.5m residents − less than one-fifth Emiratis, as many as half nationals of southern Asian countries. Roughly three-times as many men as women live there Britain very popular − Second most visited outbound destination in 2011 after Saudi Arabia. Most visitors to Britain live in Dubai − four-times as many than in any other part of UAE (Tourism Economics and IPS) Relatively steady increase in visits to Britain − Last decade saw steady growth, despite slight dip in 2010. Visitor numbers rebounded in 2011 when 246,000 people visited from UAE (IPS