Fuelled by the ongoing UEFA EURO 2016TM, where adidas is the official partner, and the Copa América, where a number of key adidas federations and players are also in action, adidas Football expects to achieve new record sales in 2016. This marks a double-digit increase following a strong year for adidas Football in 2015 (2015 sales: EUR 2.2 billion). On a product level, adidas plans to sell more German jerseys than in 2012 (2016: 1.3 million jerseys compared to 1 million in 2012).