Seven Nightly News aired a story in 1999 including a group of young men in Adelaide, South Australia who coined the term "Movember" and the idea of growing moustaches for charity throughout the month of November.[13] In the news report, members of the Adelaide-based "Movember Committee" explained how they came up with the idea for Movember one night in the pub. The group started with 80 men from Adelaide and soon became a nation wide phenomenon. They also aimed to raise money for the RSPCA through selling T-shirts in what they termed "Growing whiskers for whiskers".[13]