This paper also suggests that a combination of strategic planning
and stakeholder theory is a possible solution to some of the challenges
of implementing the ideals of sustainable tourism development. While
a feasibility analysis embodies the elements of strategic planning, such
as an emphasis on goal and target specification, quantitative analysis
and prediction of environment, identification and evaluation of alternative
policy actions, and an evaluation of means against ends, the
incorporation of stakeholder theory can empower various interests in
the planning process. The interests of other entities concerned with social/
cultural and environmental impacts will thus balance the managerial
lack of intrinsic stakeholder commitment, which can lead most
strategic plans to focus on financial returns. Given the multiplicity of
stakeholders groups and stakeholder interests reflected in the study results,
this study shows the benefits of applying stakeholder analysis to
feasibility analysis. Considering the wide recognition that sustainable
tourism must encompass various and often competing interests, it is
not surprising that current planning literature rejects the notion of a
homogenous public interest (Lane 2005). With multiple stakeholders
identified and involved, the tourism project stands a better chance of
achieving the triple bottom line.