The blues to the right should dominate every piece you create. Our medium and light blues are brighter, friendlier blues than what we’ve used in the
past and convey a “welcoming” and “fresher” Walmart.
• With rare exception, use only
authorized Walmart medium blue
(PANTONE® 285 C) for the logo
• Please emphasize the use of Walmart medium blue (PANTONE 285® C) and
Walmart light blue (PANTONE® 284 C) for full fields of color in marketing communications