gnorance is a valuable part of the future. If we knew the future we would have little reason to vote in an election, host a surprise party, or start something new.
Once a future is known, we quickly lose interest in trying to influence it. For this reason, our greatest motivations in life come from NOT knowing the future.
So why, as a futurist, do I spend so much time thinking about the future?
Very simply, since no one has a totally clear vision of what lies ahead, we are all left with degrees of accuracy. Anyone with a higher degree of accuracy, even by only a few percentage points, can achieve a significant competitive advantage.