for wine,and 5.0% (95% CI 0.043-0.057; p < 0.001) for spirits), compared to a 2% increase in sales for non-alcohol beverages: 2.3% (95% CI 0.020-0.027; p < 0.001) for carbonated drinks, 2.0% (95% CI 0.013-0.028;p < 0.001) for coffee, and 1.8% (95% CI 0.013-0.024; p < 0.001) for tea, where a 1% decrease in price is equivalent to £0.02-£0.03