At the turn of the century, snapbacks went out of style. When snapbacks went out fitted caps came in. The difference between them is that with snapbacks you can chose the size of the hat by adjusting the snaps. With fitted hats each hat has its own individual size to match the consumers head. Stores such as Lids and Modell’s didn’t even sell snapbacks anymore. However in early 2011 the tides changed again. Two popular R&B artists, Chris Brown and Tyga, decided to bring the style back. They created a song called, “Snapback Back” Both of these artists went into the back of their closets and dug out their old snapbacks to wear in the music video. It didn’t take long for the video to go viral all over the Internet. A few weeks after this snapbacks were back in popular demand. Retailers were ordering and producing these hats so that they could be one of the first to have snapback available to the public. The style continued to grow when rappers such as Mac Miller, Jay-Z, and Kanye West made music videos with them wearing snapbacks. Mac Miller also contributed to the rise with his song, “Snapback”. In this song he says, “Used to wear baggy clothes, now my clothes tailored, Used to wear a fitted cap now I rock a snapback.” This represents the transition from baggy clothes and fitted hats, to clothes that are more expensive and snapback hats. The trend continues today with popular music artists making songs and videos about snapbacks. Who knows when the revolution will end?
At the turn of the century, snapbacks went out of style. When snapbacks went out fitted caps came in. The difference between them is that with snapbacks you can chose the size of the hat by adjusting the snaps. With fitted hats each hat has its own individual size to match the consumers head. Stores such as Lids and Modell’s didn’t even sell snapbacks anymore. However in early 2011 the tides changed again. Two popular R&B artists, Chris Brown and Tyga, decided to bring the style back. They created a song called, “Snapback Back” Both of these artists went into the back of their closets and dug out their old snapbacks to wear in the music video. It didn’t take long for the video to go viral all over the Internet. A few weeks after this snapbacks were back in popular demand. Retailers were ordering and producing these hats so that they could be one of the first to have snapback available to the public. The style continued to grow when rappers such as Mac Miller, Jay-Z, and Kanye West made music videos with them wearing snapbacks. Mac Miller also contributed to the rise with his song, “Snapback”. In this song he says, “Used to wear baggy clothes, now my clothes tailored, Used to wear a fitted cap now I rock a snapback.” This represents the transition from baggy clothes and fitted hats, to clothes that are more expensive and snapback hats. The trend continues today with popular music artists making songs and videos about snapbacks. Who knows when the revolution will end?
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