Adventure Travel
Another term which is heavily used by marketing departments. While travel to another country is often adventurous it is not necessarily "Adventure Travel". Most dictionaries define adventure similarly: "an unusual experience including some level of risk and uncertainty". Adventure Travel includes this idea of perceived risk and oftentimes some unconventional means of transport. A dugout canoe journey deep into the Amazon basin with it's attendant difficulties meets this definition. While a city tour of Paris might have some level of uncertainty it is not by definition "Adventure Travel". If you love true adventure you probably already know this and can see through the hype to find the real thing for yourself.