Electric Forest Festival is a eight day two weekend multi-genre event, with a focus onelectronic and jam band genres, held inRothbury, Michigan, at the Double JJ Resort. The original event was called , debuted in 2008, and focused on jam bands and rock bands. The event was not held in 2010. Electric Forest, which debuted in 2011, is co-produced by Insomniac Eventsand Madison House.