Online Purchase-Decision Aids
• shopping portals
Gateways to e-storefronts and e-malls; may be comprehensive or niche oriented
• shopping robots (shopping agents or shopbots)
Tools that scout the Web on behalf of consumers who specify search criteria
Online Purchase-Decision Aids
• “SPY” SERVICES
– Wireless Shopping Comparisons
• BUSINESS RATINGS SITES
• TRUST VERIFICATION SITES
• OTHER SHOPPING TOOLS