the New York Times Test (Perfect Information Rule) assume that the results of your decision on a matter will be the subject of the lead article in the New York Times the next day will the reaction of readers be positive or negative would your parents friends and children be proud of your decision most criminals and unethical actors assume imper fect information and therefore they assume theirdecisions and actions will never be revealed when making decisios involving ethical dilemmas it is wise to assume perfect information markets