The term inner city in the United
States refers to a high density urban area that has
higher unemployment and lower median income
than the surrounding metropolitan area
.
•
Some
retailers have avoided opening stores in the
inner city because they believe it is riskier and
achieves lower returns than other areas
.
•
Although income levels are lower in inner cities
than in other
neighborhoods
, inner
-
city retailers
often achieve a higher sales
volume
and higher
margins, resulting in higher profits.