To organize all existing customers into groups by providing people with a similar or identical characteristics. The demand for the product has to respond to what the market sty the same group on the same market.
The median existing customers all out in groups organized by people with similar or identical. The demand for products in the Coop response to the same market. The same internal market
The classification of all existing customers into groups, by providing people with similar or alike. The needs of the product being responsive to the coop marketing at the same group of the same market