1. Tourism, though often labelled as frivolous and superficial, is felt
by millions of people to be a measure of their "quality of life" and
equally important to be a necessary compensation or balance for
much that is lacking in their ordinary workaday lives.
2. Tourist behaviar_and aspirations are direct or indirect indi-
cators of what is significant and meaningful in peoples' lives, of
their self-perceptions, their class or group identity, and their
social aspirations.
3. Styles of tourism may be leading indicators of fundamental
changes which are. taking place in a class or national culture,
changes which may be latent in the more restricting institutions
of the everyday world, because tourism is that short section of
life in which people believe they are free to exercise their
fantasies, to challenge their physical and cultural selves, and to
expand their horizons. ❑ ❑