be factually accurate and present viewpoints fairly. not create public. consider relatives and viewers when showing images of dead or seriously injured people. not invade the privacy of a person (especially a child) without an identifiable public interest. be sensitive to the feelings of bereaved relatives, and survivors and witnesses of traumatic events. not identify victims before the family is notified not report suicide unless there is an identifiable pub reason, and then without graphic detail or glamorisation. avoid unfairly identifying individuals when commenting on behaviour of a group. correct significant errors as soon as possible.