It has been estimated that up to 95% of all human behaviours are learnt through looking up to role models. However, even if it were only partially true it is a very good reason to choose positive role models, for ourselves and our children. Sadly, in today’s 24/7 media saturated environment we are more likely to choose role models from the field of sports and entertainment without trying to differentiate between a role model and a hero. A hero is someone you admire perhaps for his sporting prowess or for her superb acting ability but do they lead the kind of lives that we should want to emulate? Role models, on the other hand, are people who possess the qualities that we would like to have and people who have affected us in a way that makes us want to be better human beings. For instance it is from role models that we learn how to handle life’s problems.