• Managed overall sales and marketing to achieve targeted revenue goals of the
company
• Overseeing the performance of the sales manager, marketing manager, business
development manager and junior sales and marketing staff
• Set goals, objectives and priorities, and assigning projects to sales teams
• Planned and implemented sales & marketing strategies and promotions to
support teams
• Coached and motivated sales teams to achieve team targets
• Set sales targets and marketing objectives
• Established and developed the CRM database with the goal of increasing sales
volume
• Planned and managed budgets
• Directed and coordinated the product development, and monitored trends that
indicate the need for new products and services
• Established long-term relationship with customers
• Ensured customer requirements to be fulfilled in line with company objectives
• Ensured all the team members to meet the set KPI and developed them to meet
the competency level
• Updated strategies, corrected action plans and activities to cope with company’s
target
• Recruited, directed, managed, trained and counseled sales staff