2.2 Donors
Donors are important actors in disaster situations because they provide the most support to major relief
activities (Kovács & Spens, 2007; Day et al, 2012.). . However, even when the victms' needs are identified,
donors are the ones who decide what to donate ( Day et al . 2012) As noted by Van Wassenhove and
Martinez (2012), one of the frequent problems of donations is that donors push their surpluses with
unsolicited donations, with common distribution of old goods and perishables.
In the case of cash donations, there is a greater expectation that it be spent on tangible relief rather than
in information systems material, or logistics equipment (Oloruntoba & Gray, 2006). An important aspect is
that if relief organizations do not use resources efficiently, donors may discontinue donations (Beamon &
Balcik, 2008).
Thus, we note that donations received are related more to what donors want to donate and there are
different expectations regarding the use of donor related to the type of donation.