Studying such great similarities between public relations and community relations, Hallahan (2004) contends that the field of public relations might better be called community relations (p. 233). According to Hallahan (2004), community-building involves, ‘the integration of people and the organizations they create into a functional collectivity that strives toward common or compatible goals’ (p. 259). Both public relations and community-building have to do with building and maintenance of symbiotic relationships that establish the connection between the two terms.