CBT Standards
Implementation
• In 2009, the CBT standards were used to selected case studies for
the CBT supply chain
• NOT used widely after, not many CBTs could apply this standards
• NOT promoted extensively
• The proposed operation of the standards:
– CBT sites fill in the CBT standards checklist and submit to CCBEN
– CCBEN conduct a visit to the CBT site for assessment of the standards
– If they meet the minimum requirements – awarded by CCBEN with the
Responsible CBT certificate, recognized by UNWTO.
– They will be promoted through CCBEN promotional materials to
international responsible tour operators and on www.ccben.org