Information management is becoming an increasingly challenging task for farmers, especially in terms of the
amount of data and the complexity of processes in integrated crop management cultivation. One of the most
demanding functions is the acquisition of data and the traceability of agricultural products. Integrated crop
management cultivation includes guidelines which farmers use to enforce actions for the production of safe
agricultural products, with simultaneous respect to the environment [1, 4]. The paper focuses on the adoption of
innovative agricultural technologies. These technologies may not be new as such, but novel to the farmer.