Designed by world-renowned architect Sergei Tchoban, the nhow hotel is Europe’s very first music and lifestyle hotel and is situated in the Osthafen area between Friedrichshain and Kreuzberg – two of the most creative and lively districts in Berlin and where the fashion and music industries have set up camp. The building is one of the most recognisable in the whole city thanks to the brick and glass façade that forms two towers and supports that incredulous cantilevered mirrored box that protrudes 21 metres out from the building, floating at a height of 36 metres above the river.
The inside of the hotel is no less surprising, but what would we expect from international superstar designer Karim Rashid? Bright, bold, daring and playful are words that I would use to describe the interior design scheme. If you know who Karim Rashid is and you know his work you would probably recognize his involvement the moment you walk through the main entrance and are greeted by that enormous undulating hot pink reception desk. Walking on through to the lobby area would dispel any doubt that you had as to whether Rashid was the mastermind behind this awe-inspiring, and if I am honest, slightly overwhelming (in a good way), design. Rashid himself describes the hotel as: “A technorganic land of data-driven art and spaces.
His digital and energetic designs continue throughout the entire building and are slightly unexpected yet not entirely unpredictable.The lounge and bar areas are perhaps where his influence is most pronounced and his digipop designs are most prevalent. The animorphous ceiling and the organic looking furniture can only be described using Rashid’s own invented words such as ‘blobject’ or ‘technorganic’. - See more at: http://www.thedesignsheppard.com/places/nhow-berlin-the-music-lifestyle-hotel#sthash.7nBAKAWl.dpuf