Regional Activities
Direct actions that strengthen and support the efforts of National Tourism Administrations are carried out by WTO’s regional representatives. Each region of the world—Africa, Americas, East Asia and the Pacific, Europe, Middle East and South Asia—receives special attention from that region’s representative at the World Tourism Organization.
Based at the Madrid headquarters, regional representatives are WTO’s front line of contact with member countries. They are constantly on the go, but regional representatives are much more than travelling ambassadors.