Statham's life in the media began when he was spotted by the agency Sports Promotions specialising in sports modelling while he was training at London's Crystal Palace National Sports Centre. Afterwards, he became a model for the clothing brand French Connection.However, he was still forced to follow in his father's footsteps as a street seller to make ends meet, selling "fake perfume and jewellery on street corners" according to Statham.[10] He made small appearances in a few music videos including "Comin' On Strong" by The Shamen in 1993, "Run to the Sun" by Erasure in 1994 and "Dream a Little Dream of Me" by The Beautiful South in 1995.