The political
According to the Organization for Economic Co-operation and Development report 2012, the Secretary of State of France outlined the tourism policy at a Council of Ministers meeting in August 2011. There are four main measure of the policy which are
“
renovating and modernizing tourism products,
exploiting the historical, cultural and living heritage,
improving promotion of France abroad and
improving the welcome of visitors
”
(OECD, 2012)
.