Apparently,what happens cognitively is that the intense emotional image disrupts the rehearsal in working memory of the immediately preceding information,much as a moderate heat injury can produce retroactive amnesia forevents just preceding the impact. However,the intense picture is itself highly memorable and may enhance memory for following related information by serving as an organizational schema for construction of a memory presentation.
A comparison of two related studies found that photographs in newsmagazines had an ettect on issus preception.zillmann,gibson,and satgent(1999) found that the one-sided use of photographs influenced perceptions.participants in one experiment read stories about the growing gap between ricg and poor farmers, and thoes in another study about amusemant park safety.