If this is true for SAS colleagues, it's even more true for SAS customers. When I attend a SAS user group event it's not unusual for me to meet customers who have used SAS for over 25 years. These long-time customers often love to "drop names" of long-time SAS employees they've met and worked with. They reminisce fondly about early SAS technology, I think in an effort to make feel like a "junior" staffer with my meager years of service.