Khan et al. (2011) revealed that the corporate organizations including the banks which attain
customers and employees loyalty have successfully conquered high profits, better pays, and
rewards structure and have retained their most talented and determined employees. This
increased determination and performance of the employees helped to deliver best customer. They
found in their research conducted in the twin cities of Pakistan (Islamabad and Rawalpindi) that
in public and private banks of Pakistan high quality services and increased organizational growth
through human resources can be achieved through the factors such as employee compensation
and rewards, providing them with training programs, work clarity and clear job description. All
these factors have a strong positive influence on achieving service quality. Similarly, Mohanty
(2009) supported the same idea while emphasizing that open communication among the
employees, reward programs for employees, performance based bonuses and incentives, career
development programs and gifts presented to employees on several occasions are the practices
that a company can adopt to retain its employees.