But despite the proven merits of GPS and an increasing number of GPS-equipped ATMs being installed in high-risk locations, ATM industry insiders say GPS tracking hasn't realized wide-spread adoption. Many contend that cost - most GPS devices cost between $1,200 and $2,000 - and technology limitations have stunted GPS's use.
"With the technology that exists right now, GPS just isn't feasible in most cases," said Ron Christensen, president of San Francisco-based Swipe USA, an independent sales organization and ATM-placement company.
Christensen's company had announced plans in 2005 to launch a GPS feature on its ATMs. But those plans have been put on hold, he said, "because the technology just isn't where it needs to be yet.