They can become leaders in their field.
Recovery cycles will be told. Non-renewable fuels will not be burnt. New innovations will foster.
Goodwill is given for changing their sustainability. In addition, the hauler will rely on fewer trucks, reducing breakdown time, maintenance and insurance costs. Fewer trucks require fewer drivers whose working environment will be improved dramatically. They will not have to handle the heaviest stream nor deal with smell, leakage, fruit flies, maggots, washing totes, lining with compostable liners, and driving two hours out of town arguing about contamination with the processor, and missing collections.