Past researches on technology adoption can be divided
into two categories: the firm-level issues as well as the
individual-level ones.On one hand, the researches on organization
level issues regarding to how employees in the organization
assess the usage satisfaction and usefulness regarding
the adoption of a new technology in the work processes. On
the other hand, the researches on the individual level referred
to how users or customers evaluate the satisfaction with
respect to the adoptions and usages of a novel technology in
their lives from the dimensions of perceived ease of use and
usefulness and so forth. In general, the model of technology
acceptance has always been regarded as a useful analytic
framework for verifying or exploring user acceptances and
adoptions of new high technology. Due to the fast progress of
emerging smart mobile technologies, consumer-electronics
firms such as Apple, Samsung, L.G., and SONY aggressively
expand their scope to smart mobile devices and further
maximize the profitability and the market share.