As Europe and the United States crack down on Supply chain labor abuse, demand is increasing for visibility solutions that hold businesses accountable for where they source product.
To help address these concerns, London-based Marine Stewardship Council (MSC), a sustainable seafood certification organization, is piloting a traceability tool that will enable shippers to prevent fraud within the supply chain. To date, there is no online system available that can securely handle and verify information on seafood transactions on a global scale. The MSC Online Transaction Solution verifies seafood sales and purchases made by processing, distribution, and retail companies as they move through a complex global supply chain. It gathers information such as volume, species, invoice number, and transaction date to mitigate the risk for non-sustainable products being labeled and sold as certified.
If the pilot proves successful, MSC aims to implement the traceability tool across its full program by 2018.