In such planning activity the definition of the theme has a particular importance; it embraces the philosophy of the network and the linking of distant cultural realities, of small places often without tourist infrastructures, with the double target of rebuilding a local identity and favouring the attraction of touristic flows (Meneghello & Furlan, 2008). . This approach seems to be particularly suited to areas which are not only underdeveloped from a tourist point of view, but also for which increased cohesion and shared aims and identities can stimulate positive economic results and stimulate general growth of weak areas (Briedenhann & Wickens, 2004; Orbasli & Woodward, 2008). Such development is supported and favoured by some specific features of itineraries and cultural routes that Puczkó and Rátz (2007)