1. business-to-consumer (B2C) : online transactions are made between
businesses and individual consumers.
2. business-to-business (B2B): businesses make online transactions with
other businesses.
3. e-tailing: online retailing, usually B2C
4. business-to-business-to-consumer (B2B2C): e-commerce model in
which a business provides some product or service to a client business that
maintains its own customers.
5. consumer-to-business (C2B): e-commerce model in which individuals
use the Internet to sell products or services to organizations or individuals
seek sellers to bid on products or services they need.
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Classification of EC by Transactions or Interactions (contd...) :
6. consumer-to-consumer (C2C): e-commerce model in which consumers
sell directly to other consumers.
7. peer-to-peer (P2P): technology that enables networked peer computers
to share data and processing with each other directly; can be used in C2C,
B2B, and B2C e-commerce.
8. mobile commerce ((m-commerce): e-commerce transactions and
activities conducted in a wireless environment.
9. location-based commerce (l-commerce): m-commerce transactions
targeted to individuals in specific locations, at specific times.
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Classification of EC by Transactions or Interactions (contd...) :
10. Intra-business EC: e-commerce category that includes all internal
organizational activities that involve the exchange of goods, services, or
information among various units and individuals in an organization.