Augmented reality (AR) has been used in the last years as a tool for enhancing collaboration between the real world and virtual environments. One of these fields where AR has been used is the touristic sector. The aim of this project is to identify the benefits of the use of AR in tourism mobile application through the development and evaluation of an AR tourist mobile application. The results of the implementation of this project show AR enhance tourist on-site experience in an innovative way in the real life. Moreover, AR could be applied in different industries as a method of improving the quality of service.