Roles & Responsibilities:
•Work closely with Digital Marketing Director to oversee creative works of assigned accounts or communication initiatives
•Supervise creative team within assigned unit (Copy Writing/Creative and Art Direction)
•Understand and interpret communication strategy/communication brief to creative ideas for assigned communication initiatives
•Gather all necessary insights/facts/researches and develop creative framework to create creative ideas that can be executed in selected media in holistic
communication plan.
•Ensure effectiveness of creative ideas against communication objectives and maximize efficiency of ideas on the holistic execution
•Oversees the production of creative ideas to be executed according to plan both Art direction and Communication Message
•Deliver the creative presentations to team and client as well as creative pitching
•Take part in project brainstorming and responsible for generating original and outstanding creative idea. – Strong knowledge in mobile/ social/ website/
digital/ online execution
•Contribute significantly during new project presentations, meetings and brainstorm sessions with internal team.
•Create outstanding visual and art direction of work as well as excellent interactive design including neat Flash animation, motion graphics and/or
ActionScript-based design.
•Responsible for idea and producing outstanding mockups/ demo of pre-sales, pitching project to assure the competitive quality of work
•Provide reasonably accurate cost estimates and demonstrate an ability to work within timeline.