Formal education is the medium through which individuals learn many of the language, conceptual, and mathematical skills that are indispensable in a modern society
The knowledge base, training, and educational opportunities available to a country's citizens can also give it a competitive advantage in the market and make it a more or less attractive place for expanding business
The general education level of a country is a good indicator of the types of products that might sell in that location or the type of promotional materials that might be successful