McDonald’s and Hindu Culture In man

McDonald’s and Hindu Culture
In many ways, McDonald’s Corporation has written the book on global expansion. Every day, on average, somewhere around the world 4.2 new McDonald’s restaurants in 121 countries that collectively served 46 million customers each day.
One of the latest additions to McDonald’s list of countries entered by the famous golden arches
Had been India, where McDonald’s started to establish restaurants in the late 1990s. Although India is a poor nation, the large and relatively prosperous middle class, estimated to number between 150 and 200 million, attracted McDonald’s. India, however, offered McDonald’s unique challenges. For thousands of years, India’s Hindu culture has revered the cow. Hindu scriptures state that the cow is a gift of the gods to the human race. The cow represents the Divine Mother that are harnessed to pull plows, cow milk is highly valued and used to produce yoghurt and ghee (a form of butter), cow urine has a unique place in traditional Hindu medicine, and cow dung is used as fuel. Some 300 million of these animals roam India, untethered, revered as sacred providers. They are everywhere, ambling down roads, grazing in rubbish dumps, and resting in temples-everywhere, that is, except on your plate, for Hindus do not eat the meat of the scared cow.
McDonald’s is the world’s largest user of beef. Since its founding in 1955 , countless animals have died to produce Big Macs. How can a company whose fortunes are built upon beef enter a country where the consumption of beef is a grave sin? Use pork instead? But there are some 140 million Muslims in India, and Muslims don’t eat pork. This leaves chicken and mutton. McDonald’s responded to this cultural food dilemma by creating an Indian version of its Big Mac-the “Maharaja Mzc”-which is made from mutton. Other additions to the menu conform to local sensibilities such as the “McAloo Tikki Burger,” which is made from chicken. All foods are strictly segredated into vegetarian and nonvegetarian lines to conform with preferences in a country where many Hindus are vegetarian. According to the head of McDonald’s Indian operations, “We where many Hindus are vegetarian. According to the head of McDonald’s Indian operations, “We had to reinvent ourselves for the indian palate.”
For a while, this seemed to work. Then in 2001 McDonald’s was blindsided by a class action lawsuit brought against it in the United States by three Indian businessmen living in Seattle. The businessmen, all vegetarians and two of whom were Hindus, sued McDonald’s for “fraudulently concealing” the existence of beef in McDonald’s French fries! McDonald’s had said it used only 100 percent vegetable oil to make French fries, but the company soon admitted that it used a “minuscule”
Amount of beef extract in the oil. McDonald’s settled the suit for$10 million and issued an apology, which 32 read, “McDonald’s sincerely apologizes to Hindus, vegetarians, and others for failing to provide the kind of information they needed to make informed dietary decisions at our U.S. restaurants.” Going forward, the company pledged to do a better job of labeling the ingredients of its food and to find a substitute for the beef extract used in its oil.

ผลลัพธ์ (โยรูบา) 1:

McDonald ká ati Hindu asa
Ni ọpọlọpọ awọn ọna, McDonald ká Corporation ti kọ awọn iwe lori agbaye imugboroosi. Gbogbo ọjọ, on apapọ, ibikan ni ayika aye 4.2 titun McDonald ká onje ni 121 awọn orilẹ-ede ti o collectively yoo wa 46 milionu onibara kọọkan ọjọ.
Ọkan ninu awọn titun awọn afikun si McDonald ká akojọ ti awọn orilẹ-ede ti tẹ nipasẹ awọn gbajumọ ti nmu arches
Iba ti India, ibi ti McDonald ká bere si fi idi onje ni pẹ 1990s. Biotilejepe India ni a dara orilẹ-ède, awọn ti o tobi ati jo busi arin kilasi, ni ifoju-lati ka iye laarin 150 ati 200 million, ni ifojusi McDonald ká. India, sibẹsibẹ, a nṣe McDonald ká oto italaya. Fun egbegberun odun, India ká Hindu asa ti revered awọn Maalu. Hindu Ìwé Mímọ ipo ti awọn Maalu jẹ kan ebun ti awọn oriṣa si awọn eniyan ije. The Maalu duro awọn atorunwa Iya ti o ti wa ni harnessed lati fa plows, Maalu wara ti wa ni gíga wulo ati ki o lo lati gbe awọn yoghurt ati ghee (a fọọmu ti bota), Maalu ito ni o ni a oto ibi ni Hindu ibile oogun, ati Maalu àtan ti wa ni lo bi idana . Diẹ ninu awọn 300 million ti awọn wọnyi eranko ba lọ kiri ni India, untethered, revered mimọ bi awọn olupese. Wọn ti wa ni nibi gbogbo, ambling si isalẹ derun, njeko ni ni idoti idalenu, ati simi ninu oriṣa-nibi gbogbo, ti o ni, ayafi on rẹ awo, fun Hindus ko jẹ awọn eran ti awọn sele Maalu.
McDonald ká jẹ aye ká tobi olumulo ti eran malu. Niwon awọn oniwe-ogorun ni 1955, countless eranko ti o kú lati gbe awọn Big Macs. Bawo ni a le ile ti fortunes wa ni itumọ ti lori eran malu tẹ a orilẹ-ede ibi ti awọn agbara ti eran malu ni a sin ese? Lo ẹran ẹlẹdẹ dipo? Ṣugbọn nibẹ ni o wa diẹ ninu awọn 140 milionu kan awọn Musulumi ni India, ati awọn Musulumi ko jẹ ẹran ẹlẹdẹ. Eleyi fi oju adie ati Mutton. McDonald ká dahun si yi asa ounje atayanyan nipa ṣiṣẹda ohun ti ikede Indian ti awọn oniwe-Ńlá Mac-ni "Maharaja Mzc" -which ti wa ni se lati Mutton. Miiran afikun si awọn akojọ baramu si agbegbe sensibilities iru bi awọn "McAloo Tikki Burger," eyi ti o ti se lati adie. Gbogbo onjẹ ti wa ni muna segredated sinu ajewebe ati nonvegetarian ila lati baramu pẹlu lọrun ni ibi ti ọpọlọpọ awọn orilẹ-ede a Hindus ni o wa ajewebe. Ni ibamu si awọn ori ti McDonald ká Indian mosi, "A ibi ti ọpọlọpọ awọn Hindus ni o wa ajewebe. Ni ibamu si awọn ori ti McDonald ká Indian mosi, "A ní lati reinvent ara wa fun awọn indian palate."
Fun nigba ti a, yi dabi enipe lati ṣiṣẹ. Nigbana ni ni 2001 McDonald ká a blindsided nipa igbese a kilasi ejo mu lodi si o ni United States nipa meta Indian businessmen ngbe ni Seattle. Awọn businessmen, gbogbo vegetarians ati meji ninu awọn ẹniti o wà Hindus, lẹjọ McDonald ká fun "fraudulently concealing" awọn aye ti eran malu ni McDonald ká French didin! McDonald ká ti so wipe o lo nikan 100 ogorun Ewebe epo lati ṣe French didin, ṣugbọn awọn ile-laipe gba eleyi pe o ti lo a "minuscule"
iye ti eran malu jade ninu epo. McDonald ká nibẹ ni aṣọ fun $ 10 million ati awọn ti oniṣowo ohun apology, eyi ti 32 kika, "McDonald ká tọkàntọkàn apologizes si Hindus, vegetarians, ati awọn miran fun aise lati pese awọn irú ti alaye ti won nilo lati ṣe alaye ti ijẹun ipinnu ni wa US onje." Ti lọ siwaju , awọn ile-seleri lati se ise ti a dara wọn ṣe nsami awọn eroja ti awọn oniwe-ounje ati lati ri a aropo fun awọn eran malu jade lo ninu awọn oniwe-epo.