East Asia because of its better palatability than common beef. The
price of snowflake beef was usually high in the retail meat markets
due to its quite high production costs. In beef production, polyvinyl
chloride film (PVC) packaging is generally used for snowflake beef
under display. Prolonged exposure to air accelerates discoloration and
microbial growth (Lavieri & Williams, 2014), which results in a short
shelf-life and severe retail waste. Modified atmosphere packaging
(MAP) has been considered an important technology for maintaining
quality standards and extending the shelf-life of fresh meat (Esmer,
Irkin, Degirmencioglu, & Degirmencioglu, 2011). However, to our
knowledge, few have investigated the effects of different MAP on
color, oxidative and microbial stability of snowflake beef during distribution
and retail display