Use this section to highlight the key fairs and events which have affected your property for this year 2015 and those events and fairs which will impact your property for next year 2016. Ensure these events tally with your monthly segmentation and demand calendar.
The page is divided into 2 sections:
City High – Fairs & Events which impact the destination or city and therefore will significantly impact your business. (e.g. city wide fair such as Airshow or Formula 1)
Hotel High – Fairs & Events which only impact your property. (e.g. a major piece of Group Incentive business)
Calculate the impact of each event in terms of RN’s and ADR. This section should provide you with an evaluation over the year of all events whether they are City or Hotel.