Culture determines attitude towards work, work responsibilities, work ethic, worthiness of activity, loyalty to employer, commitment to quality of work and service, and way of making decisions. In some cultures people “live to work” (e.g. the United States), in others, people towards leisure, travel habits, frequency and seasonality of travel, preferred modes of travel and accommodation, sources of information used, spending patterns, length of stay, and destination selection. For example, tourists from the United States and Europe like to travel independently, whereas tourists from Asia prefer to travel in groups.