To sum up, our company used Value Chain analyze internal factor for knowing problem in organization and found solution. Inbound logistic, our company select White Malaga grape and Cardinal grape, order and delivery grapes from Ban Plai Din Sor Farm. Operations, our company transform grapes to products such as grape juice, pie, cake, cookie, jam and etc., and pack product to distribution. Outbound Logistics, our company has our shop in Kanchanaburi to be we is retailer for selling products. Marketing and sales, our company has advertising by passing our website, social media, event (OTOP), and the word-of-mouth. Service, our company has employee to good service for service in selecting to purchase products. Firm infrastructure that our company has excellent CEO in management and determine each department. Human resource management, we emphasize employees by training, development and recruit new employee who will have skilled about bakery experience and loving service. And our company to give welfare or benefit with employee. Technology development, our company change new machine every 5 year cause flexibility and speed in responding to changes in manufacturing specifications, and low defect rates to improve quality. Procurement, our company purchase high raw materials and machines and grapes purchase from Ban Plai Din Sor Farm where to be main supplier of company. And Value Chain Anlysis will affect our company has profit margin increase.