We are proud to announce that effective 20th April 2015, MIMS will unveil its new identity and purpose across Asia.
Our Purpose
We provide a valuable platform of knowledge & services to help healthcare communities improve lives.
That's why we offer multiple ways to engage the medical community and for medical professionals to obtain essential drug & medical information, share knowledge, and find resources to better care for patients.
With us, you're empowered to make effective decisions that improve patient outcomes.
Our identity and logo is a visual representation of our brand purpose: 'Empowering healthcare communities to improve patient outcomes'. The elements in the symbol represent people interacting with one another, forming a healthcare community and sharing knowledge.
In embracing our new purpose, MIMS is committed to delivering:
1. Comprehensive Knowledge & Insight for Decision-Making
With MIMS, healthcare professionals have access to a wealth of knowledge & insight, organized by medical specialty for greater relevance to support clinical decision-making.
2. Multi-Channel Approach for Information & Services
MIMS' website and mobile apps will see new and improved features, such as disease resource centres and specialty news channels. Drug and medical information is made seamlessly accessible across multiple channels to enable intuitive and real-time access to information anytime, anywhere.
3. Engaging & Connecting Healthcare Professionals
We believe in bringing together healthcare communities, which is why we have re-energised our products to better support the way healthcare professionals obtain and exchange knowledge.
As partners of MIMS, we empower you with a suite of multichannel marketing services to effectively engage target audiences in the medical community, including doctors and patients. With this transformation, we look forward to working with you to pursue the exciting and innovative partnership opportunities ahead.
With best regards,
Managing Director
We are proud to announce that effective 20th April 2015, MIMS will unveil its new identity and purpose across Asia. Our PurposeWe provide a valuable platform of knowledge & services to help healthcare communities improve lives.That's why we offer multiple ways to engage the medical community and for medical professionals to obtain essential drug & medical information, share knowledge, and find resources to better care for patients.With us, you're empowered to make effective decisions that improve patient outcomes. Our identity and logo is a visual representation of our brand purpose: 'Empowering healthcare communities to improve patient outcomes'. The elements in the symbol represent people interacting with one another, forming a healthcare community and sharing knowledge. In embracing our new purpose, MIMS is committed to delivering: 1. Comprehensive Knowledge & Insight for Decision-MakingWith MIMS, healthcare professionals have access to a wealth of knowledge & insight, organized by medical specialty for greater relevance to support clinical decision-making. 2. Multi-Channel Approach for Information & ServicesMIMS' website and mobile apps will see new and improved features, such as disease resource centres and specialty news channels. Drug and medical information is made seamlessly accessible across multiple channels to enable intuitive and real-time access to information anytime, anywhere. 3. Engaging & Connecting Healthcare ProfessionalsWe believe in bringing together healthcare communities, which is why we have re-energised our products to better support the way healthcare professionals obtain and exchange knowledge. As partners of MIMS, we empower you with a suite of multichannel marketing services to effectively engage target audiences in the medical community, including doctors and patients. With this transformation, we look forward to working with you to pursue the exciting and innovative partnership opportunities ahead. With best regards,Managing Director
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