GFA's new boss bank on coffee
PITSINEE JITPLEECHEEP
GFA Corporation (Thailand) the owner and franchiser of brands such as Coffee World,Cream & Fudge Factory and NewYork 5th Avenue Deil, will invest 300 million bath to double its business size and sales over the next three years to cash io on continued growth in Thailand.
Coffee shop in the country have seen business grow rapidly in line with the economy and tourism with various international chains and local brands vying for a share of the 7 - billion- bath coffee business in Thailand includes sales of instant coffee and 3 - in 1 packets.
Darren White, the newly appointed managing director of GFA Corporation (Thailand) Co, said the company planed to open 100 new stores across all GFA brabds during 2015 -17.
The expansion will raise the number of GFA stores in Thailand to 200 in the next three years.
Of the 100 new outlets , 90% will be Coffee Worlds.