We develop a nonlinear mathematical model with the effect of awareness programs on the binge drinking. Due to the fact that
awareness programs are capable of inducing behavioral changes in nondrinkers, we introduce a separate class by avoiding contacts
with the heavy drinkers. Furthermore we assume that cumulative density of awareness programs increases at a rate proportional to
the number of heavy drinkers. We establish some sufficient conditions for the stability of the alcohol free and the alcohol present
equilibria and give some numerical simulations to explain ourmain result.Our results show that awareness programs is an effective
measure in reducing alcohol problems.