AA pilot test was undertaken to assess the reliability of the attributes, and to ensure that the wordings of the questionnaire were clear. Twenty questionnaires were completed by the guests in accompaniment of researcher. Some problems were identified with the wordings and implications of some questions, so some minor revisions were made to avoid confusion. Reliability analysis was also applied to test the internal consistency of each of the expectation and perception attributes. The results showed that the Cronbach's α coefficients for all the expectations and perception attributes, ranging from 0.9150 to 0.9486, were quite high, and they were internally consistent and reliable