Our product is toothbrushes (without toothpaste) which is adapted to employees who travel frequently, meeting frequently, and have to meet people. They rarely have the time to care for themselves. From a personal interview with the characteristics of the product. These are men who are 25 years old. They are employees in organization. For the information of each people have different preferences in the product such as color, price band but they all have an attention in this product because easy to use and there is take a technology to use. The most similar information: like mint flavor, like the soft bristles, can reach hard to reach places and they are interested in new products with better performance, brush their teeth ever used. This information will be very useful in adapting products to respond customers’ need and to improve and develop the product.