The techno‐centric strategy (Chue Hong, 2012) aims to preserve original hardware and software in a usable state in the future. It involves regular storage media renewal to make sure that the physical digital objects are not corrupted. Incremental change relies on constant migration of digital objects into new formats, to avoid format obsolescence. For software products this is done through emulation – which involves recreation of older software environments for newer equipment. Analytical strategies are currently based on techniques used in computer forensics. The underlying logic for this strategy is to apply specialised methods for recovery of objects which are in demand in the future instead of ‘mass preservation’ which does not seem realistic, having in mind the volume of digital information. The pioneering work in this domain was called digital archaeology (see Ross and Gow, 1998). Yet another strategy seeks for ways of changing the formats of the digital objects in a way which allows the objects themselves to invoke preservation actions. Such objects are called durable digital objects (see for example Gladney, 2008). The first three strategies require rigorous organisation of processes in organisations; the fourth one is still under development.